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hot100

November 2008

The ELDERLUXE(R) (http://www.ELDERLUXE.com) specialty store offering "luxury for the elite elder" today confirmed it has been named to Internet Retailer's "Hot 100" list, joining the ranks of legendary leaders in the highly-competitive e-commerce arena, according to one of the industry's most anticipated and best read editions, Internet Retailer's December Hot 100 issue, on newsstands now.

The Hot 100 recognizes retail websites that have distinguished themselves as market leaders in e-commerce and stand out because they are innovative and engaging, create strong and effective site designs, take risks on new concepts and technologies and serve their customers exceptionally well.

"We were impressed with the steps ELDERLUXE has taken to make the site attractive and easy to use for older consumers," says Don Davis, editor of Internet Retailer magazine. "It's a good example for all retailers of how a web site can serve a highly targeted audience."

ELDERLUXE emerges as the first and only luxury retailer specifically catering to the needs of the aging population, presenting best-in-class merchandise for consumers who want to enjoy an active, independent lifestyle while aging well. "Part of our challenge was creating an outstanding online shopping environment commensurate with the expectations of a luxury shopper, regardless of age," said Patrick Conboy, founder and president, ELDERLUXE. "High touch personal concierge services, white glove delivery options and premium packaging add to the depth of the luxury offer that appeals to celebrity, executive and upscale elders alike."

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